Intro
I'm Meghan
Design director, Art director, creative strategy
this is some of my work
Intro
I'm Meghan
Design director, Art director, creative strategy
this is some of my work
Zebco
Zebco
Zebco
Zebco
The typical ad for Zebco’s legendary rods and reels used to be a grandpa and grandson sitting on the doc staring at an unmoving bobber. To bring new generations to fishing, we helped the brand reinvent itself — showcasing more of fishing’s spirit of adventure and championing it as an active, outdoor sport that can be easily enjoyed by anyone, almost anywhere.
Something that once experienced with friends and family, can be pretty contagious.
My Role: Lead Big Idea Concept Creation / Creative Strategy, Lead Designer, Art Director
First Editions
First Editions
First Editions
First Editions
Shrubs and trees aren’t exactly the most exciting things to buy. In fact, most new homeowners are intimidated by the whole process and tend to just pick something at retail that’s reasonably priced, and looks like it won’t die on them. To make landscaping feel more accessible, we created a colorful, energetic campaign, with playful headlines and memeworthy visuals to bring a little splash to a typically dull category.
My Role: Lead Big Idea Concept Creation / Creative Strategy, Lead Designer, Art Director,
Endless Summer Hydrangeas
Endless Summer Hydrangeas
Endless Summer Hydrangeas
Endless Summer Hydrangeas
Hydrangeas aren’t just beautiful, they’re like the soundtrack of your summer. They add color and texture to everything you love to enjoy with friends and family over the course of the season. Our latest campaign celebrates all the sights, sounds and sensations of summer — highlighting Endless Summer Hydrangeas as an integral part of it all.
My Role: Lead Designer, Lead Art Director, Branding
Baylor College of Medicine
Baylor College of Medicine
Baylor College of Medicine
Baylor College of Medicine
My Role: Lead Designer, Art Director
CityTarget
CityTarget
